Management
Competing in the New Era
McGraw-Hill Publishing Co.
5th Edition
Published in July 2001
Book
Mixed media product
978-0-07-112299-3 (ISBN)
Article exhausted; check for reprint
Description
Using a traditional, functional approach to management, stressing how managers use planning, organization, leadership and control, this text looks at the "new economy". Despite the rise in e-commerce and the trials of dot.com companies, management fundamentals remain the same. This book shows hoe four underlying themes - quality, cost, innovation and speed - drive competitive advantage in the new economy, whether applied to a traditional or dot.com company. The accompanying CD-ROM contains self-assessment exercises and flash technology, as well as PowerPoint.
More details
Edition
International student edition
Language
English
Place of publication
London
United Kingdom
Publishing group
McGraw-Hill Education - Europe
Target group
College/higher education
Professional and scholarly
Dimensions
Height: 230 mm
Weight
1200 gr
ISBN-13
978-0-07-112299-3 (9780071122993)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions

Thomas Bateman | Scott Snell
Management: The New Competitive Landscape with CD and PowerWeb
Book
04/2003
6th Edition
McGraw-Hill Professional
€48.85
Article is exhausted; no reprint
Persons
Author
Pennsylvania State University, USA
Revised by
Content
Table of Contents. Part 1. Foundations of Management 1. Managing. Appendix: The Evolution of Management. 2. The External Environment. 3. Managerial Decision Making. Part 2. Planning and Strategy. 4. Planning and Strategic Management. 5. Ethies and Corporate Responsibility. Appendix B: Managing in our Natural Environment. 6. International Management. 7. New Ventures. Part 3. Organizing and Staffing. 8. Organization Structure. 9. The Responsive Organization. 10. Human Resource Management. 11. Managing a Diverse Workforce. Part 4. Leading. 12. Leadership. 13. Motivating for Performance. 14. Managing Teams. 15. Communicating. Part V. Control and Change. 16. Managerial Control. 17. Managing Technology and Innovation. Module: Operations Management in the New Economy. 18. Managing and Leading Change.