
The Suits & Geeks Trap
Get Your Commercial and Technical People to Work with You, Not Against Each Other
Andy Bass(Author)
Intellectual Perspective Press
Published on 12. December 2024
Book
Paperback/Softback
102 pages
978-1-908770-74-5 (ISBN)
Description
Create a business breakthrough by getting beyond the "Us & Them"
Getting commercial and technical talent to work together can be tough. This book, built on Andy's years of experience with top multi-nationals and dynamic SMEs, shows you how to unlock the growth engine behind every major breakthrough.
Read this book to:
Get past tribal thinking and create a shared purpose to drive the business forward.
Break free from stereotypes that breed miscommunication and tension.
Implement practical strategies instead of gimmicky workshops.
Harness diverse strengths for a thriving, cooperative environment where individual talents can shine.
Develop a culture that turns conflicts into opportunities for innovation and growth.
More details
Language
English
Product notice
Paperback (trade)
Unsewn / adhesive bound
Dimensions
Height: 229 mm
Width: 152 mm
Thickness: 8 mm
Weight
233 gr
ISBN-13
978-1-908770-74-5 (9781908770745)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification