The Essence of Small Business
Colin Barrow(Author)
Prentice-Hall (Publisher)
Published on 1. October 1992
Book
Paperback/Softback
204 pages
978-0-13-285362-0 (ISBN)
Article exhausted; check for reprint
Description
Part of the "Essence of Management" series, this text adopts a concise, analytical and uniform approach to the key topics of good business practice. It explains the size, scope and characteristics of small business and looks at the motivation and behaviour of those who run them, and the problems and pitfalls that face small firms which are different from those faced by larger, established firms. The authors provide a guide to preparing a business plan, describe sources of finance and start-up strategies, and explain how to manage a small business.
More details
Series
Language
English
Place of publication
Harlow
United Kingdom
Publishing group
Pearson Education Limited
Target group
Professional and scholarly
Dimensions
Height: 230 mm
Width: 150 mm
Weight
183 gr
ISBN-13
978-0-13-285362-0 (9780132853620)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions

Colin Barrow
The Essence of Small Business
Book
01/1998
2nd Edition
Addison Wesley
€94.23
Article is exhausted; no reprint
Content
Small business today; the small business person - why they matter, and why they often fail; forming the business; sources of finance; start-up strategies; franchising; market research; financial management; managing the small business; the business plan; exit routes.