Complete Small Business Guide
A Sourcebook for New and Small Businesses
2nd Edition
Published on 12. November 2002
Book
Paperback/Softback
480 pages
978-1-84112-079-9 (ISBN)
Description
This completely updated 7th edition provides the next wave of entrepreneurs and small business owners with a one-stop resource of vital business information. This highly successful book is unique in offering not just informed advice on how to start, survive and succeed in business, but also has extensive directories of all the contacts and addresses you'll ever need. It will be an invaluable aid whether you are unsure how to go about market research, preparing a business plan, raising finance of legal requirements, or if you simply need a database of names and addresses.
Reviews / Votes
"...A mightily impressive undertaking which we cannot recommend highly enough..." (Mind Your Own Business, February 2003)More details
Series
Edition
2nd Revised edition
Language
English
Place of publication
Oxford
United Kingdom
Publishing group
John Wiley and Sons Ltd
Target group
College/higher education
Professional and scholarly
Edition type
Revised edition
Dimensions
Height: 244 mm
Width: 181 mm
Weight
846 gr
ISBN-13
978-1-84112-079-9 (9781841120799)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions
Book
12/2005
8th Edition
Capstone Publishing Ltd
€30.50
Shipment within 3-4 weeks
Person
PROFESSOR COLIN BARROW is Head of the Enterprise Group at Cranfield School of Management and Director of the Business Growth and Development Programme, the UK's most successful programme for entrepreneurs. He is a founder member of Cranfield Creates, the school's own e--business incubator. He was educated at Sandhurst and took his MBA at Cranfield. He has taught on management development programmes throughout the world and also works as a strategy consultant.
Content
Section 1 Why Small Firms Matter ... and Why there is So Much Help on Offer. Section 2 Sources of General Help and Advice for Small Firms. Section 3 Business Opportunities. Section 4 Exploiting High and Not So High Technology. Section 5 Finding Out about your Market. Section 6 Raising the Money. Section 7 Business and the Law. Section 8 'The Knowledge': Training for Small Business. Section 9 Opportunities for Young Entrepreneurs. Section 10 Starting Up Overseas. Section 11 Preparing the Business Plan. Section 12 Glossary of Key Business Terms. Index.