Business and Its Environment
3rd Edition
Published on 28. January 2000
Book
Hardback
792 pages
978-0-13-081561-3 (ISBN)
Description
Taking a managerial perspective with respect to the subject matter and the cases provided, this book uses a structured and disciplinary approach to address a class of management issues of growing importance to the performance of companies. This approach brings together the disciplines of economics, political science, law, and ethics to provide a deeper understanding of the issues.
More details
Edition
3rd edition
Language
English
Place of publication
United States
Publishing group
Pearson Education (US)
Target group
Professional and scholarly
Dimensions
Width: 260 mm
Thickness: 33 mm
Weight
1639 gr
ISBN-13
978-0-13-081561-3 (9780130815613)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions
Book
10/2002
4th Edition
Pearson
€107.69
Article exhausted; check for reprint
Previous edition
David P. Baron
Business and Its Environment
Book
05/2000
2nd Edition
Pearson Education (US)
€40.84
Article exhausted; check different version
Content
I. STRATEGY AND THE NONMARKET ENVIRONMENT. 1. The Market and Nonmarket Environments. 2. Integrated Strategy. 3. The News Media and Nonmarket Issues. 4. Private Nonmarket Action. INTEGRATIVE CASE: Calgene Inc., and Infrastructure Marketing. II. NONMARKET STRATEGIES AND GOVERNMENT INSTITUTIONS. 5. Political Theory and Government Institutions. 6. Political Analysis for Business. 7. Formulating Political Strategies. 8. Implementing Political Strategies. INTEGRATIVE CASE: Proposition 211: Securities Litigation Referendum (A). III. GOVERNMENT AND MARKETS. 9. Antitrust: Economics, Law, and Politics. 10. Regulation: Law, Economics, and Politics. 11. Product Safety: Liability and Regulation. 12. Environmental Protection: Economics, Politics, and Management. INTEGRATIVE CASE: Whirlpool and Energy Efficiency Standards (A): Regulation and Politics. IV. GLOBAL BUSINESS AND THE NONMARKET ENVIRONMENT. 13. The Political Economy of Japan. 14. The Political Economy of the European Union. 15. China: History, Culture, and Political Economy. 16. The Political Economy of International Trade Policy. INTEGRATIVE CASE: Toys 'R' Us and Globalization. V. ETHICS AND RESPONSIBILITY. 17. Corporate Social Responsibility. 18. Ethical Systems: Utilitarianism and Management. 19. Ethical Systems: Rights and Justice. 20. Implementing Ethics Systems. 21. Ethical Issues in the Employment Relationship. 22. Ethical Issues in International Business. INTEGRATIVE CASE: Levi Strauss & Co. Global Sourcing Guidelines. References. Index.