Gaining and Sustaining Competitive Advantage
United States Edition
3rd Edition
Published on 18. December 2006
Book
Hardback
592 pages
978-0-13-147094-1 (ISBN)
Description
For graduate level courses in Strategic Management
Barney provides students and practitioners with the most up-to-date research in a way that allows them to see how to apply it to the real business world.
Barney provides students and practitioners with the most up-to-date research in a way that allows them to see how to apply it to the real business world.
More details
Edition
3rd edition
Language
English
Place of publication
United States
Publishing group
Pearson Education (US)
Target group
Professional and scholarly
Dimensions
Height: 242 mm
Width: 181 mm
Thickness: 28 mm
Weight
968 gr
ISBN-13
978-0-13-147094-1 (9780131470941)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
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08/2013
4th Edition
Pearson Education Limited
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Jay Barney
Gaining and Sustaining Competitive Advantage
Book
12/2010
4th Edition
Pearson
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Previous edition
Book
06/2001
2nd Edition
Pearson
€114.07
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Content
PART I The Logic of Strategic Analysis
Chapter 1 Introduction: What is Strategy?
Chapter 2 Firm Performance and Competitive Advantage
Chapter 3 Evaluating Environmental Threats
Chapter 4 Evaluating Environmental Opportunities
PART II Business Strategies
Chapter 5 Evaluating Firm Strengths and Weaknesses: The Resource-based View
Chapter 6 Cost Leadership
Chapter 7 Product Differentiation
Chapter 8 Flexibility: Real Options Analysis Under Risk and Uncertainty
Chapter 9 Tacit Collusion: Cooperation to Reduce Competition
PART III Corporate Strategies
Chapter 10 Vertical Integration Strategies
Chapter 11 Diversification Strategies
Chapter 12 Implementing Corporate Diversification
Chapter 13 Cooperative Strategies: Strategic Alliances
Chapter 14 Merger and Acquisition Strategies
Chapter 15 International Strategies
Chapter 1 Introduction: What is Strategy?
Chapter 2 Firm Performance and Competitive Advantage
Chapter 3 Evaluating Environmental Threats
Chapter 4 Evaluating Environmental Opportunities
PART II Business Strategies
Chapter 5 Evaluating Firm Strengths and Weaknesses: The Resource-based View
Chapter 6 Cost Leadership
Chapter 7 Product Differentiation
Chapter 8 Flexibility: Real Options Analysis Under Risk and Uncertainty
Chapter 9 Tacit Collusion: Cooperation to Reduce Competition
PART III Corporate Strategies
Chapter 10 Vertical Integration Strategies
Chapter 11 Diversification Strategies
Chapter 12 Implementing Corporate Diversification
Chapter 13 Cooperative Strategies: Strategic Alliances
Chapter 14 Merger and Acquisition Strategies
Chapter 15 International Strategies