
House Industries Lettering Manual
Ken Barber(Author)
Watson-Guptill Publications Inc.,U.S. (Publisher)
Published on 14. April 2020
Book
Paperback/Softback
208 pages
978-0-399-57812-0 (ISBN)
Article exhausted; check for reprint
Description
Learn the history and techniques of hand lettering from a renowned design studio. This practical and visual guide features exercises, case studies and typographic models for letter styles such as serif, sans serif, brush and script. Known throughout the world for its eclectic typeface collections and far-reaching creative exploits, from fonts and fashion to ceramics and space technology, House Industries has been a standard bearer for American graphic design for more than 25 years. This is an accessible hands-on guide to drawing letters from Ken Barber, House's head letterer and type design director. New edition available: 9781984859594.
Modelled after a series of sold-out lettering workshops that Ken has conducted around the world, this highly illustrated handbook outlines the history of lettering, various methods and techniques, common letter styles and best practices for getting paid for your work. This handy how-to guide also provides lettering models to help sharpen your drawing skills and offer departure points for further experimentation. Designed by House Industries and including copious examples, exercises and opportunities to practise what you've learned, plus photographs of works-in-progress and finished projects, this instructive and visually engaging book will help you master the dynamic art of lettering, whether you're a budding artist or an experienced designer.
Modelled after a series of sold-out lettering workshops that Ken has conducted around the world, this highly illustrated handbook outlines the history of lettering, various methods and techniques, common letter styles and best practices for getting paid for your work. This handy how-to guide also provides lettering models to help sharpen your drawing skills and offer departure points for further experimentation. Designed by House Industries and including copious examples, exercises and opportunities to practise what you've learned, plus photographs of works-in-progress and finished projects, this instructive and visually engaging book will help you master the dynamic art of lettering, whether you're a budding artist or an experienced designer.
Reviews / Votes
Praise for House Industries: "If there were any place I wish I worked that I don't, it's House. They're artists; their work is extraordinary." --J. J. Abrams"What I love about House Industries is that they search through corners of culture for something valuable that you'd never thought of before, then raise it to a higher artistic level. It's a very difficult thing to do." --Shepard Fairey
"[House] makes all the best typefaces." --David Lee Roth
More details
Language
English
Place of publication
United States
Publishing group
Watson-Guptill Publications
Product notice
Paperback (UK-trade)
Illustrations
150 full-colour photographs and illustrations
Dimensions
Height: 254 mm
Width: 204 mm
ISBN-13
978-0-399-57812-0 (9780399578120)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions

Book
08/2020
Watson-Guptill
€31.50
Shipment within 10-20 days
Person
Ken Barber is the chief lettering officer and director of typeface design at the world-renowned font foundry and design studio House Industries. His work is in the permanent collection of the Smithsonian Institution's Cooper-Hewitt National Design Museum and the Henry Ford Museum of American Innovation. Ken has also been honored by the New York Type Directors Club, Association Typographique Internationale, and Design Museum London. In addition to teaching at The Cooper Union in New York, he regularly leads workshops around the world on the practice of hand lettering. Ken is the co-author, with Andy Cruz and Rich Roat, of House Industries: The Process Is the Inspiration.