Writing and Speaking at Work
A Practical Guide for Business Communication
4th Edition
Published on 19. April 2007
Book
Paperback/Softback
256 pages
978-0-13-188130-3 (ISBN)
Description
For undergraduate and graduate courses in Business Communication.
Concise but thorough, this popular business communication text is packed with practical advice to help students improve their writing and speaking skills.
Shorter than most other business communications texts, Writing & Speaking at Work, 4e draws from the author's years of experience as a college instructor and consultant in business and government. It delivers practical insight and instruction that will equip students with the tools to be effective communicators no matter where their careers may take them. Instead of detailing the various communications theories, it focuses on the two critical communication needs of business people: writing and speaking.
Concise but thorough, this popular business communication text is packed with practical advice to help students improve their writing and speaking skills.
Shorter than most other business communications texts, Writing & Speaking at Work, 4e draws from the author's years of experience as a college instructor and consultant in business and government. It delivers practical insight and instruction that will equip students with the tools to be effective communicators no matter where their careers may take them. Instead of detailing the various communications theories, it focuses on the two critical communication needs of business people: writing and speaking.
More details
Edition
4th edition
Language
English
Place of publication
United States
Publishing group
Pearson Education (US)
Target group
Professional and scholarly
Dimensions
Width: 234 mm
Thickness: 11 mm
Weight
358 gr
ISBN-13
978-0-13-188130-3 (9780131881303)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions
Edward Bailey
Writing & Speaking at Work
Book
08/2010
5th Edition
Pearson
€133.07
Article exhausted; check different version
Previous edition
Book
06/2004
3rd Edition
Pearson
€59.41
Article exhausted; check for reprint
Content
Part I Writing
CHAPTER 1 What Is Good Writing?
CHAPTER 2 Developing a Good Style
CHAPTER 3 Using Examples and Comparisons
CHAPTER 4 Making Your Page Look Inviting
CHAPTER 5 Making Your Main Point Easy to Find
CHAPTER 6 Illustrating Your Ideas
CHAPTER 7 Getting Beyond Periods and Commas
CHAPTER 8 Learning Commonsense Rules
CHAPTER 9 Making the Most of E-mail
CHAPTER 10 Writing for the Web
CHAPTER 11 Preparing a Resume and Cover Letter
CHAPTER 12 Documenting Your Sources
Part II Speaking 139
CHAPTER 13 What Is Business Speaking?
CHAPTER 14 Using Good Techniques of Delivery
CHAPTER 15 Developing a Clear Structure
CHAPTER 16 Designing Visual Aids
CHAPTER 17 Giving a Presentation Using a Computer
CHAPTER 18 Rehearsing, Setting Up the Room, and Overcoming
Nervousness
CHAPTER 19 Preparing an Annotated Presentation
APPENDIX A Final Project: Learning Computer Techniques
APPENDIX B Final Project: Creating Reports
APPENDIX C Formats for Letters and Memos
APPENDIX D Sample Papers
APPENDIX E Commonly Confused Words
Index
CHAPTER 1 What Is Good Writing?
CHAPTER 2 Developing a Good Style
CHAPTER 3 Using Examples and Comparisons
CHAPTER 4 Making Your Page Look Inviting
CHAPTER 5 Making Your Main Point Easy to Find
CHAPTER 6 Illustrating Your Ideas
CHAPTER 7 Getting Beyond Periods and Commas
CHAPTER 8 Learning Commonsense Rules
CHAPTER 9 Making the Most of E-mail
CHAPTER 10 Writing for the Web
CHAPTER 11 Preparing a Resume and Cover Letter
CHAPTER 12 Documenting Your Sources
Part II Speaking 139
CHAPTER 13 What Is Business Speaking?
CHAPTER 14 Using Good Techniques of Delivery
CHAPTER 15 Developing a Clear Structure
CHAPTER 16 Designing Visual Aids
CHAPTER 17 Giving a Presentation Using a Computer
CHAPTER 18 Rehearsing, Setting Up the Room, and Overcoming
Nervousness
CHAPTER 19 Preparing an Annotated Presentation
APPENDIX A Final Project: Learning Computer Techniques
APPENDIX B Final Project: Creating Reports
APPENDIX C Formats for Letters and Memos
APPENDIX D Sample Papers
APPENDIX E Commonly Confused Words
Index