The Art of Community
Building the New Age of Participation
1st Edition
Published on 22. September 2009
Book
392 pages
978-0-596-15671-8 (ISBN)
Description
Online communities offer a wide range of opportunities today, whether you're supporting a cause, marketing a product or service, or developing open source software. The Art of Community will help you develop the broad range of talents you need to recruit members to your community, motivate and manage them, and help them become active participants.
Author Jono Bacon offers a collection of experiences and observations from his decade-long involvement in building and managing communities, including his current position as manager for Ubuntu, arguably the largest community in open source software. You'll discover how a vibrant community can provide you with a reliable support network, a valuable source of new ideas, and a powerful marketing force.
The Art of Community will help you:
* Develop a strategy, with specific objectives and goals, for building your community
* Build simple, non-bureaucratic processes to help your community perform tasks, work together, and share successes
* Provide tools and infrastructure that let contributors work quickly
* Create buzz around your community to get more people involved
* Track the community's work so it can be optimized and simplified
* Explore a capable, representative governance strategy for your community
* Identify and manage conflict, including dealing with divisive personalities
Author Jono Bacon offers a collection of experiences and observations from his decade-long involvement in building and managing communities, including his current position as manager for Ubuntu, arguably the largest community in open source software. You'll discover how a vibrant community can provide you with a reliable support network, a valuable source of new ideas, and a powerful marketing force.
The Art of Community will help you:
* Develop a strategy, with specific objectives and goals, for building your community
* Build simple, non-bureaucratic processes to help your community perform tasks, work together, and share successes
* Provide tools and infrastructure that let contributors work quickly
* Create buzz around your community to get more people involved
* Track the community's work so it can be optimized and simplified
* Explore a capable, representative governance strategy for your community
* Identify and manage conflict, including dealing with divisive personalities
More details
Language
English
Place of publication
Sebastopol
United States
Target group
Professional and scholarly
Product notice
Paperback (trade)
Illustrations
black & white illustrations
Dimensions
Height: 235 mm
Width: 181 mm
Thickness: 24 mm
Weight
649 gr
ISBN-13
978-0-596-15671-8 (9780596156718)
Schweitzer Classification
Other editions
New editions
Book
06/2012
2nd Edition
O'Reilly
€40.00
Article not available at the moment
Additional editions
E-Book
08/2009
O'Reilly
€27.99
Available for download
Person
Jono Bacon is an award-winning leading community manager, author and consultant. Currently the community manager for the worldwide Ubuntu community, Bacon is a regular keynote speaker, has also authored four books and acted as a consultant to a range of technology companies. Bacon's weblog (http://www.jonobacon.org/) is one of the widest read Open Source weblogs and he writes regularly about community management.
Content
Inhaltsverzeichnis
* Chapter 1 The Art of Community
* Collaboration-Driven Ethos
* The Essence of Community
* The Basis of Communication
* Unwrapping Opportunity
* A Community Manager: Becoming the Community
* Moving Forward
* Chapter 2 Planning Your Community
* Planning for Success
* Teams: The Building Blocks of Belonging
* Designing Your Community
* Filling Out the Plan
* Pulling Together the Threads
* Documenting Your Strategy
* Wrapping Up
* Chapter 3 Communicating Clearly
* He Said, She Said
* Building Your Communication Channels
* Leading by Example
* Summary
* Chapter 4 Processes: Simple Is Sustainable
* Eyes on the Prize
* Building Great Processes
* Assessing Needs
* Getting Buy-In for Your Processes
* Process Reassessment
* Moving On
* Chapter 5 Supporting Workflow with Tools
* Understanding Your Workflow
* Building Great Infrastructure
* Avoiding Resource Fetishism
* Technical Considerations
* Building and Maintaining Transparency
* Regular Workflow Assessment
* Moving On
* Chapter 6 Building Buzz
* Mindshare
* The Building Blocks of Buzz
* Setting Up Your Base
* The Buzz Cycle
* Buzz Targets
* Building Alliances
* Summary
* Chapter 7 Measuring Community
* Community Self-Reflection
* The Foundations of Feedback
* Hooks 'n' Data
* Anonymity and Privacy
* Moving On
* Chapter 8 Governance
* Accountability
* Governance Does Not Suck
* Governance and Community
* The Case for Governance
* Learning from the Leaders
* Setting Up a Community Council
* Ubuntu Governance Example
* Expanding Governance
* Summary
* Chapter 9 Handling Conflict
* The Nature of the Beast
* The Calm Before the Storm
* The Conflict Resolution Process
* Dealing with Burnout
* Summary
* Chapter 10 Creating and Running Events
* Building Family Values
* Events
* Getting Organized
* Organizing Physical Events
* Getting Sponsorship
* Organizing Online Events
* Summary
* Chapter 11 Hiring a Community Manager
* Why Community Building Has Become a Big Business
* The Role of a Community Manager in the Corporation
* Managing Your Community Manager
* Summary
* End of Part One
* Colophon
* Chapter 1 The Art of Community
* Collaboration-Driven Ethos
* The Essence of Community
* The Basis of Communication
* Unwrapping Opportunity
* A Community Manager: Becoming the Community
* Moving Forward
* Chapter 2 Planning Your Community
* Planning for Success
* Teams: The Building Blocks of Belonging
* Designing Your Community
* Filling Out the Plan
* Pulling Together the Threads
* Documenting Your Strategy
* Wrapping Up
* Chapter 3 Communicating Clearly
* He Said, She Said
* Building Your Communication Channels
* Leading by Example
* Summary
* Chapter 4 Processes: Simple Is Sustainable
* Eyes on the Prize
* Building Great Processes
* Assessing Needs
* Getting Buy-In for Your Processes
* Process Reassessment
* Moving On
* Chapter 5 Supporting Workflow with Tools
* Understanding Your Workflow
* Building Great Infrastructure
* Avoiding Resource Fetishism
* Technical Considerations
* Building and Maintaining Transparency
* Regular Workflow Assessment
* Moving On
* Chapter 6 Building Buzz
* Mindshare
* The Building Blocks of Buzz
* Setting Up Your Base
* The Buzz Cycle
* Buzz Targets
* Building Alliances
* Summary
* Chapter 7 Measuring Community
* Community Self-Reflection
* The Foundations of Feedback
* Hooks 'n' Data
* Anonymity and Privacy
* Moving On
* Chapter 8 Governance
* Accountability
* Governance Does Not Suck
* Governance and Community
* The Case for Governance
* Learning from the Leaders
* Setting Up a Community Council
* Ubuntu Governance Example
* Expanding Governance
* Summary
* Chapter 9 Handling Conflict
* The Nature of the Beast
* The Calm Before the Storm
* The Conflict Resolution Process
* Dealing with Burnout
* Summary
* Chapter 10 Creating and Running Events
* Building Family Values
* Events
* Getting Organized
* Organizing Physical Events
* Getting Sponsorship
* Organizing Online Events
* Summary
* Chapter 11 Hiring a Community Manager
* Why Community Building Has Become a Big Business
* The Role of a Community Manager in the Corporation
* Managing Your Community Manager
* Summary
* End of Part One
* Colophon