How to Design, Implement, and Analyse a Survey

Reviews / Votes

'How to Design, Implement, and Analyse a Survey is a thorough and practical resource, offering valuable tips and best practices for conducting surveys, making it highly recommended for those interested in survey methodology.' -- Charlotte Weddington, STC Technical Communication 'This book by Anthony Arundel is a must read for researchers or practitioners that plan to conduct a survey. In a very understandable and insightful way, Arundel takes the reader through the intricacies of each step involved in designing and implementing a high quality survey, from questionnaire testing and design to sampling, data processing, and analysis.' -- Carter Bloch, CFA, Aarhus University, Denmark 'Anthony Arundel has experience from decades of statistical measurement, survey design, management, and analysis of survey outcomes. He knows what works and what does not, and this guide provides the reader with valuable and accessible information. Anyone who needs to understand survey design, and results, should read this book.' -- Fred Gault, UNU-MERIT, the Netherlands and Tshwane University of Technology, South Africa 'This is a much-needed book. It provides a complete and detailed overview of all practical steps that are required for setting-up, executing, and analysing a survey of firms and other organizations. The clear and non-technical language makes the book highly accessible also to readers not experienced in survey techniques. Everyone planning to conduct a survey should consult this book.' -- Christian Rammer, Centre for European Economic Research (ZEW), Germany