Content First Marketing
Published on 31. December 2014
Book
Paperback/Softback
198 pages
978-0-9906553-3-6 (ISBN)
Description
This book gives tips and information on marketing through social media and other sources.
More details
Language
English
Product notice
Paperback (trade)
Unsewn / adhesive bound
Dimensions
Height: 216 mm
Width: 140 mm
Thickness: 11 mm
Weight
257 gr
ISBN-13
978-0-9906553-3-6 (9780990655336)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Person
John Arnott is an accomplished executive, author, and entrepreneur with over 25 years of experience leading digital transformation and leveraging emerging technologies to drive business success. As CEO of ContentFirst Marketing, John helps enterprises convert more sales through advanced analytics, digital marketing, and AI solutions. Previously, he held leadership roles in IT, consulting, and data architecture across healthcare, manufacturing, professional services, and other industries. John began his career at Arthur Andersen before founding three successful tech-focused ventures. He has extensive expertise in business intelligence, data analytics, digital marketing, and strategic planning. John is the author of two books - Measurable Results: Stop Wasting Money and Start Seeing Growth Today and Content First Marketing. His writing focuses on providing executives with practical frameworks on marketing, sales, and technology strategy.