
TKO Sales!
Ten Knockout Strategies for Selling More of Anything
Dave Anderson(Author)
Wiley (Publisher)
1st Edition
Published on 6. November 2007
Book
Paperback/Softback
144 pages
978-0-470-17178-3 (ISBN)
Description
Practical business guides that pull no punches
Dave Anderson's TKO series presents no-nonsense, down-in-the-trenches management strategies that work in the real world of business. Each of the three informative books in this series offers easy-to-follow, step-by-step guidance on developing the specific skills great managers need.
These quick and to-the-point guides feature detailed techniques and effective strategies presented in user-friendly chapters that are packed with checklists, examples, and practical resources. In each book, readers will find real-world advice in a fast and powerful format that includes:
* Words of Wisdom or "Right Hook Rules"-bite-sized memorable quotes
* Case Studies or "Opening Bell" Stories-real-life business lessons
* Effective Strategies or "Left Hook Laws"-all-meat, no-fat business strategies
* Incisive or "Standard Eight Count" Questions-insightful inquiries that prompt the reader to action
* Quick or "Knockout" Summaries-bullet points that sum-up each chapter and offer easy reference
Dave Anderson (Agoura Hills, CA) has led some of the nation's most successful car dealerships and is President of Dave Anderson's Learn to Lead and LearnToLead.com, a Web site that provides free training resources to thousands of people in more than 40 countries. He is also the author of the Wiley books If You Don't Make Waves You'll Drown (0-471-72503-X), Up Your Business! (0-471-44546-0), and How to Deal with Difficult Customers (0-470-04547-7).
More details
Product info
PB
Edition
1., Auflage
Language
English
Place of publication
New York
United States
Target group
Professional and scholarly
Product notice
Paperback (trade)
Unsewn / adhesive bound
Dimensions
Height: 216 mm
Width: 140 mm
Thickness: 8 mm
Weight
191 gr
ISBN-13
978-0-470-17178-3 (9780470171783)
Schweitzer Classification
Other editions
Additional editions

E-Book
05/2013
Wiley
€12.99
Available for download

E-Book
05/2013
Wiley
€12.99
Available for download
Person
Dave Anderson has led some of the nation's most successful car dealerships and is President of Dave Anderson's Learn to Lead and LearnToLead.com, a Web site that provides free training resources to thousands of people in more than forty countries. He is also the author of If You Don't Make Waves, You'll Drown; Up Your Business!; and How to Deal with Difficult Customers, all from Wiley.
Content
Introduction.
Round One. Make the first sale to yourself.
Round Two. Sell yourself before you sell your product.
Round Three. Have heart surgery every day.
Round Four. Sell with your ears.
Round Five. Remember that less is more because more is a bore.
Round Six. Ask and ye shall receive.and if you don't, ask again!
Round Seven. Stop objections in their tracks.
Round Eight. Make your list and check it twice.
Round Nine. Decide what, where, when, how and now!
Round Ten. Knockout summary and follow through.
Acknowledgments.