Expert Positioning
Innovative Marketing Strategies That Create Instant Credibility & Trust to Gain High-Paying Clients and More Sales with Ease!
Published on 18. October 2022
Book
Paperback/Softback
146 pages
978-1-956665-10-9 (ISBN)
Description
Why Expert Positioning? Expert Positioning is like pointing a laser beam directly toward your marketing message. It allows you to easily align yourself as the go-to authority and instantly builds the know, like, and trust factor.
Expert Positioning is an innovative form of marketing that allows you to diffuse objections and doubt from the very start. Becoming viewed as an expert in your industry allows others to see you as one of the best in your field, which is great for business. By establishing yourself as an expert, you can remove any hesitation or reservations that potential customers may have about working with you. In addition, being seen as an expert can help you to attract new business and win over tough clients. So if you're looking to take your business to the next level, Expert Positioning is the way to go.
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More details
Language
English
Product notice
Paperback (trade)
Unsewn / adhesive bound
Dimensions
Height: 229 mm
Width: 152 mm
Thickness: 8 mm
Weight
223 gr
ISBN-13
978-1-956665-10-9 (9781956665109)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Person
Debbie Allen is the World's #1 Authority on Expert Positioning. She is an internationally-recognized business growth and market positioning expert. Debbie has been a professional speaker and business mentor for 25 years and presented before thousands of people in 28 countries. She is also the bestselling author of 10 books, including The Highly Paid Expert, Success Is Easy and Expert Positioning.