Marketing: Principles and Practice
4th Edition
Published on 30. April 2003
Book
Mixed media product
978-0-87778-585-9 (ISBN)
More details
Edition
4th edition
Language
English
Place of publication
Harlow
United Kingdom
Publishing group
Pearson Higher Education
Target group
College/higher education
Professional and scholarly
ISBN-13
978-0-87778-585-9 (9780877785859)
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Schweitzer Classification