Seeing the How
Transforming What People Do, Not Buy, To Gain Market Advantage
Will be published approx. on 2. May 2023
Book
Hardback
240 pages
978-1-63774-295-2 (ISBN)
Description
"Seeing the How invites you to reimagine your brand, company, or idea through the lens of consumer experience"--
More details
Language
English
Place of publication
United States
Publishing group
BenBella Books
Product notice
sewn/stitched
Cloth over boards
With dust jacket
Dimensions
Height: 231 mm
Width: 155 mm
Thickness: 28 mm
Weight
408 gr
ISBN-13
978-1-63774-295-2 (9781637742952)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions
E-Book
05/2023
Simon + Schuster LLC
€15.81
Available for download
Person
Allen P. Adamson