Better Together provides powerful and implementable solutions to fostering gender equality in your business. As a result, your business will be more successful, your customers will be happier with better products/services, and your employees will be much more fulfilled. Women are one half of our species and over half of the earth's population. There is no product or service women don't buy. And yet, today only twenty-four women CEOs lead America's Fortune 500 companies.
If you survey the landscape of founders who've created the most successful companies of recent years, you will mostly find white males. Zuckerberg, Dorsey, Cheskey, Kalanick, Evan Spiegel-captains of Facebook, Twitter, Airbnb, Snapchat-revolutionary founders who have created massively valuable companies impacting billions. Does this mean that women don't have great ideas, that women don't build and lead great companies? The goal of Better Together is to provide managers, employees, CEOs, and board members a guide to build a sustainable robust female workforce at all levels.
JONATHAN SPOSATO is chairman and co-founder of Geekwire, PicMonkey, and WeCount.org, and, in general, a serial startup founder. Since his early days as a high-performing player on the first Xbox and Xbox games business, he's gone on to add numerous awards for innovation, voted 'CEO of the Year' for Picnik.com, receiving the University of Washington's 'Man of Integrity' award, and becoming the only person to sell two companies to Google. He recently promised all his future investments to female-founded companies-another first in the technology industry.