This book explores the relationship between tourism/tourists and expressions of contemporary Asian art (for example, artists, objects, intangible artistic productions, digital manifestations, etc) in Asian and non-Asian tourist spaces/experiences.
Although the nexus between art and tourism has not been neglected in the literature, work on contemporary art and tourism is lacking, and this is particularly true within the context of non-Western societies. This volume creates a timely counterpoint to the existing dominance of a Western-centric body of knowledge in the area.
The book considers how encounters between tourists and expressions of Asian contemporary art may produce possibilities for challenging, re-evaluating or reasserting crystallized frames of understanding and, as such, is of value to a multi-disciplinary audience.
Paolo Mura is an Associate Professor in Tourism in the College of Communication and Media Sciences at Zayed University, Abu Dhabi, UAE. Overall, his research interests are on tourists' experiences, gendered identities, art, travelling subcultures and qualitative approaches to research.
Keith Kay Hin Tan is a Senior Lecturer at the School of Architecture, Building and Design, Taylor's University, Selangor, Malaysia. His research focusses on tourism and identity, cultural heritage and conservation, building design and the urban environment. His scholarly work has been published in various SCOPUS-indexed tourism journals, including Journal of Heritage Tourism, Journal of Tourism and Cultural Change, Tourism Analysis and Tourism, Culture and Communication. In addition, he is the author of two books regarding the heritage of Malaysia's Roman Catholic Mission Schools.
Chun Wei Choy is Senior Lecturer in Foundation in Design, Taylor's College, Selangor, Malaysia, and is also a practising contemporary artist. His research focuses on art educational and process, collage-based painting and practised-based research.
Chapter 1 Contemporary asian artistic expressions and tourism - An introduction
Part I Contemporary art, tourism and place making
Chapter 2 Ambassador Yokai: Facilitating non-Japanese visitors in learning Japanese culture through Japanese folklore in Anime
Chapter 3 'Academic Tourism' and art: Student submissions as a means of capturing meaning at Pulai Village, Kelantan
Chapter 4 Constructing an Art-Life: Tourism and Street Art in Sarawak
Part II Contemporary Asian art, identities, communities and tourism
Chapter 5 Revisiting 'Singapore' on tour at the Venice Biennale
Chapter 6 Art Intervention in the community context: Community-based art practice as an inspiration for creative tourism
Chapter 7 The survival of cultural patterns in Malaysia's contemporary visual landscape
Part III Contemporary Asian art and tourist objects
Chapter 8 Motorbike helmet art as a contemporary design form for crafting tourism souvenirs of Thailand
Chapter 9 Merging batik and stained glass: Creating contemporary Asian art from traditional craft objects
Chapter 10 What do I get? Punk objects as meaningful and valuable souvenirs
Part IV Contemporary Asian art and multisensorial tourist experiences
Chapter 11 Digital art and virtual tourism mobility: A critical discussion
Chapter 12 Contemporary Malaysian pâtisserie: Tales of Asian creativity confined by Western traditions
Chapter 13 Multisensory restaurants, art and tourism - Case study of Ultraviolet by Paul Pairet