Nonprofit Kit For Dummies

 
 
Standards Information Network (Verlag)
  • 5. Auflage
  • |
  • erschienen am 12. Dezember 2016
  • |
  • 408 Seiten
 
E-Book | PDF mit Adobe-DRM | Systemvoraussetzungen
978-1-119-28009-5 (ISBN)
 
Help your nonprofit thrive
Need practical advice on running a nonprofit? No problem! Packed with the latest tips and techniques on starting and managing a charitable organization, this easy-to-follow guide offers everything you need to help your nonprofit endure the ups and downs of the economy. From applying for your tax exemption to raising money to pay for your programs, it covers it all. So get ready to bring in the bucks -- and enjoy watching your nonprofit prosper.
* Write a mission statement
* Craft a compelling pitch
* Raise money online
* Apply for grants
* Get the word out
* Adapt in hard times
* Prepare a solid budget
* Project cash flow
5. Auflage
  • Englisch
  • Somerset
  • |
  • USA
John Wiley & Sons Inc
  • Für Beruf und Forschung
  • Überarbeitete Ausgabe
  • 5,73 MB
978-1-119-28009-5 (9781119280095)
weitere Ausgaben werden ermittelt
Stan Hutton is a senior program officer at the Clarence E. Heller Charitable Foundation. Frances N. Phillips is program director for the Arts and the Creative Work Fund at the Walter and Elise Haas Fund in San Francisco. She also taught grant writing at SFSU for more than 25 years.
  • Intro
  • Title Page
  • Copyright Page
  • Table of Contents
  • Introduction
  • About This Book
  • Foolish Assumptions
  • Icons Used in This Book
  • Beyond the Book
  • Where to Go from Here
  • Part 1 Getting Started with Nonprofits
  • Chapter 1 Getting to Know the World of Nonprofit Organizations
  • What Is a Nonprofit?
  • Comparing for-profits to nonprofits
  • Introducing the one and only 501(c)(3)
  • Knowing Your Mission Before Entering the Nonprofit World
  • Setting up a nonprofit
  • Making plans and being flexible
  • Being Inspired and Inspiring Volunteers
  • Finding the Resources to Do the Job
  • Seeing where the contributions come from
  • Fundraising for fun and profit
  • Chapter 2 Deciding to Start a Nonprofit
  • Weighing the Pros and Cons of Starting a Nonprofit
  • Doing Your Homework First
  • Assessing the competition
  • Finding people to help you
  • Figuring out how you'll pay the bills
  • Taking a long, hard look in the mirror
  • Planning - and then planning some more
  • Understanding Nonprofit Ownership
  • Benefiting the public
  • Being accountable
  • Looking at the Many Varieties of Nonprofits
  • Identifying nonprofits by their numbers
  • Rules and regulations to add to your file
  • Comparing Nonprofits and For-Profits
  • How they're alike
  • How they differ
  • Using a Fiscal Sponsor: An Alternative Approach
  • Examining common details of a fiscal sponsorship relationship
  • Finding a fiscal sponsor
  • Chapter 3 Creating Your Mission Statement
  • Mission Statement Basics
  • Homing in on your purpose
  • Specifying your beneficiaries
  • Explaining how you'll accomplish your goals
  • Imagining your future with a vision statement
  • Keeping your focus narrow at first and broadening over time
  • Keeping your statement short and sweet
  • Writing the Mission Statement
  • Gathering input from your group
  • Drafting the statement
  • Living by Your Mission
  • Chapter 4 Incorporating and Applying for Tax Exemption
  • Creating a New Entity: The Corporation
  • Following your state law
  • Understanding your corporation's governing documents
  • Deciding whether to have members in your corporation
  • Finding the best name
  • Writing the Articles of Incorporation
  • Crafting a heading
  • Article I
  • Article II
  • Article III
  • Article IV
  • Article V
  • Article VI
  • Article VII
  • Article VIII
  • Signed, sealed, and delivered
  • Getting Your Employer Identification Number (EIN)
  • Writing Your Organization's Bylaws
  • Holding Your First Board Meeting
  • Applying for Tax Exemption
  • Tackling Form 1023
  • Understanding the difference between public charities and private foundations
  • Establishing public charity status
  • Describing your activities
  • Reporting salaries and conflicts of interest
  • Dealing with financial information
  • Collecting the other materials
  • Paying the fee
  • Getting along until the exemption comes
  • Chapter 5 Protecting Your Nonprofit Status
  • Disclosing What You Need to Disclose
  • What you do need to show
  • What you don't need to show
  • Avoiding Excessive Payments and Politicking
  • Determining reasonable pay and benefits
  • Using caution when getting involved in politics
  • Why all the fuss? Understanding the increased scrutiny
  • Reporting to the IRS
  • Filing the 990-N
  • Taking it easy with the 990-EZ return
  • Tackling the long Form 990
  • Getting your 990 to the IRS
  • Reporting to Your State and Local Governments
  • Part 2 Managing a Nonprofit Organization
  • Chapter 6 Building Your Board of Directors
  • Understanding the Duties of a Nonprofit Board of Directors
  • Primary role: Preserving public trust
  • Secondary role: Dealing with planning, hiring, and other board tasks
  • Sharing responsibilities among the board, staff, and volunteers
  • Recruiting the Right People for Your Board
  • Keeping it fresh
  • Big boards or little boards
  • Choosing officers and committees
  • Introducing new and prospective members to the board and the organization
  • Putting Staff Members on Your Board
  • Using Your Board to Full Capacity
  • Encouraging commitment from board members
  • Holding effective board meetings
  • Chapter 7 Planning: Why and How Nonprofits Make Plans
  • Understanding the Importance of Planning
  • Making Your Organizational Plan
  • Getting ready
  • Starting from your organization's mission
  • Surveying the external situation
  • Looking at the internal situation
  • Hearing from all your stakeholders
  • Calling in the SWOT team
  • Putting the plan in writing
  • Adjusting your plan when necessary
  • Putting Plans into Action
  • Defining and setting goals, strategies, objectives, and outcomes
  • Creating a work plan
  • Planning for Programs
  • Assessing needs
  • Going beyond the needs assessment
  • Working as a team
  • Facility Planning: Finding a Place to Do Your Work
  • How much space and of what kind?
  • Location, location, location
  • Owning, leasing, or taking a free ride
  • Making a move
  • Taking on a capital project
  • Chapter 8 Evaluating Your Work: Are You Meeting Your Goals?
  • Knowing the Importance of Evaluation
  • Working through the Evaluation Process
  • Selecting the right kind of evaluation
  • Planning for evaluation
  • Crafting valuable questions
  • Choosing evaluators: Inside or outside?
  • Conducting Your Evaluation
  • Analyzing Results and Putting Them to Work
  • Interpreting results
  • Using your evaluation to strengthen your work
  • Telling the truth
  • Chapter 9 Working with Volunteers
  • Knowing Why People Volunteer
  • Designing a Volunteer Program
  • Considering a volunteer coordinator
  • Determining your need for volunteers
  • Writing volunteer job descriptions
  • Organizing volunteers
  • Hunting for Volunteers
  • Using the tried-and-true methods
  • Going online
  • Looking for volunteers at other organizations
  • Finding volunteers with special skills
  • Hiring interns
  • Interviewing and Screening Volunteers
  • Managing Your Volunteers
  • Providing adequate training
  • Keeping good records
  • Insuring your volunteers
  • Saying farewell to bad volunteers
  • Saying Thank You to Volunteers
  • Chapter 10 Working with Paid Staff
  • Deciding That You Need Help
  • Getting Your Nonprofit Ready for Paid Employees
  • Developing your personnel policies
  • Setting up a payroll system
  • Providing benefits and perquisites
  • Preparing to Hire
  • First things first: Writing a job description
  • Considering necessary qualifications
  • Establishing salary levels
  • Announcing the position
  • Making the Hire
  • Looking at résumés
  • Interviewing candidates
  • Digging deeper with references
  • Making your decision
  • Bringing a New Hire Onboard
  • Confirming employment terms in writing
  • Getting your new hire started on the job
  • Evaluating your new hire's progress
  • Managing Employees
  • Understanding what a manager does
  • Communicating with your staff
  • Letting a staff member go
  • Using Independent Contractors
  • Differentiating an independent contractor from an employee
  • Seeing what an independent contractor can do for you
  • Finding a consultant: Ask around
  • Interviewing consultants
  • Signing the contract
  • Chapter 11 Showing the Money: Budgets and Financial Reports
  • Making a Budget = Having a Plan
  • Beginning with zero
  • Defining a good budget
  • Budgeting based on your history
  • Understanding and isolating general administrative and fundraising costs
  • Accounting for in-kind contributions
  • Creating Budgets for Programs or Departments
  • Working with Your Budget
  • Projecting Cash Flow
  • Constructing your cash-flow projection
  • Deciding what to do if you don't have enough
  • Borrowing to make ends meet
  • Putting money away to make a nonprofit strong
  • Keeping Your Books Organized and Up to Date
  • Understanding the different accounting systems
  • Considering accounting software
  • Reviewing the Numbers: Financial Statements and Audits
  • Preparing financial statements
  • Seeing the value of an audit
  • Knowing whether you need an audit
  • Reading Your Financial Statements
  • Getting to know the parts of a standard financial statement
  • Asking the right financial questions
  • Managing Financial Systems
  • Chapter 12 Marketing: Spreading the Word about Your Good Work
  • Taking Care of the Basics
  • Designing a logo and letterhead
  • Preparing an organization overview or brochure
  • Creating a website
  • Producing annual reports and newsletters
  • Taking care of customers - your most important marketing tool
  • Discovering Who You Are: First Steps to Marketing
  • Recognizing your current market
  • Defining whom you want to reach and how
  • Using Mass Media to Reach Your Audience
  • Planning for effective publicity
  • Developing a media list
  • Understanding how the media works
  • Submitting materials to your media contacts
  • Getting your event into "What's Happening?" calendars
  • Putting together public service announcements
  • Using Social Media for Fun and Profit
  • Developing a social media policy
  • Planning your social media posts
  • Choosing your social media platforms
  • Protecting your online reputation
  • Part 3 Fundraising Successfully
  • Chapter 13 Building a Fundraising Plan
  • Recognizing Who Can Raise Funds
  • Naming Possible Funding Sources
  • Examining Your Potential
  • Drafting a Fundraising Plan
  • Setting a preliminary goal
  • Asking whom you know
  • Researching and refining your prospect list
  • Estimating fundraising costs
  • Getting Down to Business: Moving to an Action Plan
  • Planting the Seeds for a New Organization
  • Hitting up people you know
  • Branching out with special events
  • Approaching foundations
  • Considering government grants
  • Chapter 14 Raising Funds from Individual Donors
  • Knowing Why People Give Helps in the Asking
  • Stating Your Case
  • Identifying Possible Donors
  • Drawing circles of connections
  • Getting a list of contacts from your board of directors
  • Growing a Major Gift
  • Deciding who should do the asking
  • Preparing to make your request
  • Breaking the ice
  • Adopting the right attitude
  • Timing the request: An inexact science
  • Determining what to ask for
  • Minding your manners
  • Raising Money by Mail
  • Taking the direct-mail route
  • Trying your hand at a letter-writing campaign
  • Raising Money the "E" Way (Easily and Electronically)
  • Using email and related tools to build and maintain relationships
  • Building your email address lists
  • Using your website as a cultivation tool
  • Gathering money online
  • Soliciting text-message donations
  • Telemarketing: Dialing for Dollars
  • Writing a script
  • Coaching your callers
  • Collecting the pledges
  • Chapter 15 Making the Most of Special Events
  • Thinking through the Whole Event
  • Using your budget to guide decisions
  • Sticking to your budget
  • Soliciting in-kind gifts for your event
  • Building your event committee
  • Setting a date and location
  • Setting Up Your Timeline
  • The first three months
  • Months four and five
  • Four weeks before the event
  • The week before the event
  • Spreading the Word
  • Finding a news angle
  • Getting a mention on radio or TV
  • Chapter 16 Finding the Grant Givers
  • Planning a Foundation Grant Proposal
  • Figuring out who's looking for whom
  • Knowing whom you're dealing with: Different kinds of foundations
  • Using the Foundation Center to assemble a broad list of prospects
  • Digging deeper to narrow your prospects
  • Going for a Government Grant
  • Federal grants
  • Nonfederal government grants
  • Chapter 17 Writing a Grant Proposal
  • The Windup: Completing Pre-Proposal Tasks
  • Asking for permission to ask
  • Passing the screening questionnaire
  • The Pitch: Writing Your Proposal
  • Starting out with the cover letter and executive summary
  • Introducing your agency
  • Shaping the problem
  • Setting goals, objectives, and outcomes
  • Presenting (ta-da!) your project idea
  • Explaining how results will be measured
  • Talking about the budget
  • Showing where the rest of the money comes from: The sustainability section
  • Writing the P.S.: The appendix
  • Throwing Special Pitches for Special Situations
  • Trolling for corporate grants or sponsors
  • Seeking general operating support
  • Seed money: Proposing to form a new nonprofit
  • The Homerun: Following Through after You Receive Funding
  • Chapter 18 Capital Campaigns: Finding Lasting Resources
  • Beginning the Funding Plan
  • Preplanning your campaign
  • Developing a rough budget
  • Testing feasibility
  • Analyzing the results of your study
  • Developing a Case Statement
  • Building the Pyramid of Gifts
  • Starting at the top
  • Applying for grants as part of your capital campaign
  • Ending the quiet phase and moving into the public phase
  • Realizing the Benefits and Risks of Capital Campaigns
  • Part 4 The Part of Tens
  • Chapter 19 Ten Tips for Adapting in Hard Times
  • Recognize the Need for Change Before It's Too Late
  • Communicate When Making Hard Decisions
  • Step Back and Regroup
  • Set a Manageable Fundraising Goal
  • Collaborate with Others in Your Field
  • Share a Back Office
  • Place a Program within Another Agency
  • Merge with Another Nonprofit
  • Close with Dignity If Necessary
  • Complete the Closing Paperwork
  • Chapter 20 Ten Tips for Raising Money
  • Ask
  • Hit Up People You Know
  • Tell Your Story
  • Show How You're Improving Lives
  • Make the Numbers Sparklingly Clear
  • Research, Research, Research
  • Know Your Donors' Point of View
  • Build a Donor Pyramid
  • Make It Easy to Respond
  • Keep Good Records
  • Chapter 21 Ten Tips for Protecting Your Nonprofit
  • Assessing Your Risks
  • Planning for Emergencies
  • Filing Annual Federal Forms
  • Filing Annual State Forms
  • Paying Employment Taxes
  • Reporting Payments to Consultants
  • Maintaining Transparency
  • Responding to Negative Press
  • Protecting Your Online Reputation
  • Determining Insurance Needs
  • Part 5 Appendixes
  • Appendix A Glossary
  • Appendix B About the Online Content
  • Index
  • EULA

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