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Updated guide on essential strategic management practices for health care organisations
Strategic Management of Health Care Organizations delivers an essential framework for leading health care organisations through strategic management, examining the processes of strategic thinking, consensus building and documentation of that thinking into a strategic plan, and creating and maintaining strategic momentum. This Ninth Edition contains numerous updates on the rapid advancements in the field of health care, different health care settings, and natural disasters in a healthcare context, with revisions to existing content reflecting the latest research and methodology in the field.
This book shows readers how to:
Strategic Management of Health Care Organizations provides heath care management students and health care administrators with essential foundational guidance on strategic management concepts and practices, tailored to the unique needs of the health care industry.
Peter M. Ginter Ph.D., is University Professor and Professor of Health Policy and Organization in the School of Public Health at the University of Alabama at Birmingham.
W. Jack Duncan Ph.D., is Professor and University Scholar Emeritus in the Collat School of Business and School of Public Health at the University of Alabama at Birmingham.
Linda E. Swayne is Professor of Marketing Emerita, Belk College of Business, The University of North Carolina Charlotte.
Preface vii
Features of the Text viii
Organization of the Text xi
To the Students - Why This Book, Strategic Management of Health Care Organizations, Is Important xii
The Author Team xiii
Acknowledgments xiii
About the Companion Website xv
Parts and Chapters
Part 1 The Strategic Management Imperative and Context 1
Chapter 1 The Nature of Strategic Management 3
Chapter 2 Context and Change 29
Part 2 Situational Analysis 61
Chapter 3 External Analysis 63
Chapter 4 Service Area Competitor Analysis 95
Chapter 5 Internal Analysis and Competitive Advantage 125
Part 3 Strategy Formulation 151
Chapter 6 Identifying Strategic Alternatives 153
Chapter 7 Directional Strategies 187
Chapter 8 Evaluation of Alternatives and Strategic Choice 217
Chapter 9 Strategic Planning Metrics 259
Chapter 10 Leadership Communication and Action Plans 283
Part 4 Resources for Strategic Thinkers 309
Resource A Health Care Organization Accounting, Finance, and Performance Analysis 311
Resource B Analyzing Strategic Health Care Cases 331
Resource C Extended Example of Service Area Competitor Analysis - Internal Medicine 343
Resource D Extended Example of Internal Analysis - Centene Corporation 361
Resource E Summary of Strategic Alternatives 373
Resource F Summary of Strategic Alternatives Analysis Methods 381
Resource G Extended Example of Action Plans - Rehabilitation Medicine (RM), Cardiac Rehab Lab 389
Resource H Health Care Acronyms 395
Resource I Glossary of Health Care Strategic Management Terms 405
Index 427
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