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What It Takes to Create Winning Presentations

Why being a good presenter is often not enough and why the best ideas don't always win
David Fish(Autor*in)
No Two Fish (Verlag)
1. Auflage
Erschienen am 8. Juni 2023
202 Seiten
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978-1-923007-06-2 (ISBN)
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Do your best solutions always win?

Can you pitch your ideas on just one page?

What makes one presentation a winner while another leaves the audience confused?

How did a slide heading contribute to an aerospace disaster?

And what are the top 10 mistakes that can derail even the best presenter that few will ever have the courage to tell you?

This book contains 12 tools developed from tried-and-tested presentation strategies that every presenter needs to empower them to become a confident Strategic Storyteller. Let's overcome the challenges that lead to great ideas getting lost in average presentations.

You will learn how to create presentations that are:

  • Clear: Know your audience and know what matters to them
  • Concise: Organise your content to increase message clarity
  • Compelling: Connect emotionally with powerful storytelling
  • Simple: Pitch the value in your ideas to anyone, anywhere
1. Auflage
La Vergne
978-1-923007-06-2 (9781923007062)
Schweitzer Klassifikation
DNB DDC Sachgruppen
BISAC Klassifikation
David Fish is a globally recognised strategist, business leader and record-breaking pilot. Driven by a desire to make sense of how things work, he has a natural ability to bring simplicity to the complex, remove sales barriers and make it easier to communicate the value of any solution.Rising to become Chief Strategy Officer, David worked with some of the world's largest advertisers as well as global agency networks and media sales houses, giving him a deep understanding of what it takes to connect, engage and convince.When it comes to the good, the bad and the ugly of presentations, there isn't much he hasn't seen from credentials, brief responses and multi-million-dollar pitches.
  • Cover
  • Halftitle
  • Title
  • Copyright
  • Contents
  • Introduction
  • Part I: Why The Best Ideas Don't Always Win
  • Challenges that undermine great ideas
  • Part II: Creating Winning Presentations
  • How to use part II
  • Toolbox 1: Getting Clear
  • Toolbox 2: Concise content
  • Toolbox 3: Compelling story
  • Toolbox 4: Simple Sell
  • Wrap up

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