The bad reputation many businesses have in our time is intimately connected to the lack of clarity in the language they use. TO BE CLEAR is a call to arms, urging businesses to stop using the language of nonsense and start using language that has clarity and meaning. It's a lucid, entertaining and practical guide for anyone who cares about language to help them improve their communications and thus also their business practices.
Sprache
Editions-Typ
ISBN-13
978-1-5294-1499-8 (9781529414998)
Schweitzer Klassifikation
