There is a growing backlash against extractive and exploitative forms of tourism that have unleashed what some argue as unacceptable levels of change on local communities and environments. Examples include the rise of 'overtourism', the environmental impacts of the cruise sector, and collaborative economy platforms that have contributed to concerns over housing affordability and availability. Anti-tourism activism is on the rise, and the need to rethink the economic, political and social organisation of tourism in a global world has never been more apparent. It is increasingly clear that we need to rework the values underpinning tourism and visitor economies and move the focus from its traditional emphasis on profit, jobs and growth towards new models of economic and social exchange.
This book gives voice to a growing movement of scholars, activists and business leaders who acknowledge that we need to reinvent relationships between tourism production and consumption, and between labour, capital and resources. In the Global North, this exploration of alternative economic and political relationships in tourism has tended to be located at the margins of discussion. The Global South has much to teach the Global North about alternative economic models, different kinds of exchange, new relationships between labour, capital and resources, and resilience. Drawing from case studies in both the North and the South, this edited collection explores how some are reworking tourism, reshaping the economies of tourism, and in the process, how tourism can deliver social and economic wellbeing in a changing world.
Reworking Tourism will be of interest to scholars of tourism and development, as well as tourism and economics. The chapters in this book were originally published as a special issue of Tourism Planning & Development.
Jenny Cave, PhD, combines extensive experience in the cultural industries of the Global South and Canada with community-academy collaboration. She is Associate Professor in tourism enterprise at Swansea University, Wales, and continues academic roles with Technological University Dublin, Ireland, and University of Waikato, New Zealand.
Dianne Dredge, PhD, combines thought leadership with hands-on practical experience and collaborative action. She is Founder of The Tourism CoLab, and has professorial roles at Lund University, Sweden, and Federation University, Australia.
1. Reworking Tourism: Diverse Economies in a Changing World
Jenny Cave and Dianne Dredge
2. Balancing Indigenous Values Through Diverse Economies: A Case Study of Maori Ecotourism
Maria Amoamo, Katharina Ruckstuhl and Diane Ruwhiu
3. The Camøno: A Communitarian Walking Trail in the Sharing Economy
Szilvia Gyimóthy and Jane W. Meged
4. Development Alternatives in the Pacific: How Tourism Corporates Can Work More Effectively with Local Communities
Emma Hughes and Regina Scheyvens
5. Diverse Economies of Collective Value Co-creation: The Open Monuments Event
6. The Tourism Model in Post-Castro Cuba: Tensions between Ideology and Economic Realities
Helene Balslev Clausen and Mario Alberto Velázquez García
7. Stand Up and be Counted-A Diverse Economy Perspective of Air New Zealand
Aaron Tham and Benjamin Evers-Swindell
8. Tales of Informality: Tourism Development in Four Ecuadorian Beaches
Mathias Pécot, Julio Gavilanes and Andrea Sáenz De Viteri
9. Reworking Student Understanding of Tourism Mobility: Experiences of Migration and Exchange on a Field Trip
Carl Cater, Tiffany Low and Ian Keirle