Re-Entrepreneuring

How Organizations Can Reignite Their Entrepreneurial Spirit
 
 
Bloomsbury Business (Verlag)
  • 1. Auflage
  • |
  • erschienen am 1. November 2018
  • |
  • 184 Seiten
 
E-Book | ePUB mit Adobe-DRM | Systemvoraussetzungen
978-1-4729-4825-0 (ISBN)
 
It has long been assumed that, in the development of any organization, the time for entrepreneurial activity is right at the beginning. Once an organization is established, qualities that were virtues in the organization's start-up and early stages can become vices, and the entrepreneurial founders must cede control to professional managers who can nurture the fruits of their original vision more efficiently.

One unintended consequence of this assumption is that large, established organizations tend to be entrepreneur-free zones. Entrepreneurial thinking is tacitly discouraged because it can create novelty, and novelty is a threat to established organizations with large market shares.

Re-entrepreneuring argues that organizations must revive the entrepreneurial out-look of their founders in order to survive in today's market. In an organization that encourages and nurtures an entrepreneurial outlook, everyone has the potential to unleash their inner entrepreneur and bring new and dynamic ways of thinking into their work environment. It has more to do with the ways of thinking encouraged by the organizational culture than by any inherent differences in talent or aptitude.

The solution presented in this new book from ROLAND BERGER, edited by CharlesEdouard Bouée and Stefan Schaible, is piecemeal yet targeted 're-entrepreneuring'. With the help of international case studies and first-hand testimony from business leaders, the authors show how the entrepreneurial approach can be applied to any organization and at all levels, in order to spark innovation, remove operational obstacles and - ultimately - to create new value.
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Charles-Edouard Bouée is the CEO of Roland Berger. Prior to his election in June 2014, he was the COO responsible for Global Operations beginning from July 2013. He joined the firm as Senior Partner in the Paris Office, where he headed the Financial Services and Utility & Energy Competence Centers as well as the firm's private equity activities. Mr. Bouée began his career at Société Générale as an investment banker in Paris and London. Before joining Roland Berger he was Vice President of another leading strategy consulting firm from 1997 to 2001. Mr. Bouée has been involved in projects in Europe, the Middle East, America and Asia working mainly on strategy, mergers and acquisitions and large-scale performance improvement projects.

Mr. Bouée is an economic advisor to the French Government (Conseiller du Commerce Extérieur) in China, and a member of the Shanghai board of the European Chamber of Commerce in China, where he has promoted cooperation among member companies, governments and business communities in both China and Europe. In 2012, he was presented with the Gold Magnolia Award by the Shanghai Municipal Government for his civic leadership and business contributions to Shanghai's development. Mr. Bouée is a frequent guest analyst on financial and news media. He is the author of the book China's Management Revolution: Spirit, Land, Energy.

Mr. Bouée holds a Master's degree in Business Administration from Harvard Business School, a Master of Science degree from Ecole Centrale Paris and a Master's degree in Law from Paris University.

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