World-renowned client relationship authority shows you how to dramatically grow your business by mastering fourteen critical client development challenges
Andrew Sobel, author of the international bestsellers Clients for Life and Power Questions, offers a proven,100-day plan for conquering 14 tough client development challenges and growing your client base. He's encapsulated 25 years of unique research, including personal interviews with over 3000 top executives, into a practical roadmap for winning more new clients and growing your existing relationships.
You'll learn specific strategies to move confidently and predictably from a first meeting to a signed contract, and discover the agenda-setting techniques that create a steady stream of sole-source business. You'll master the art of reframing client requests, leading to broader, higher-impact engagements. You'll dramatically sharpen your ability to ask the powerful questions that can transform your client relationships. And, you'll learn to develop advisory relationships with influential C-suite executives. Andrew illustrates each weekly challenge with real-life examples drawn from thousands of executive meetings. He shares success strategies from having grown and led three highly successful professional service businesses as well as from his interviews with over 1500 acclaimed rainmakers.
Andrew has taught these strategies to over 50,000 professionals around the world, and they're now available to you in this highly readable, portable masterclass. Whether you are early in your career and need a comprehensive guide to grow your client base from the ground up or are a seasoned practitioner who wants to accelerate your business growth, It Starts With Clients will take you to the next level.
Sprache
Verlagsort
Zielgruppe
Maße
Höhe: 215 mm
Breite: 142 mm
Dicke: 25 mm
Gewicht
ISBN-13
978-1-119-61910-9 (9781119619109)
Schweitzer Klassifikation
ANDREW SOBEL is the author of nine acclaimed books including the international bestsellers Clients for Life and Power Questions. His work frequently appears in major publications such as The New York Times and the Harvard Business Review. His firm, Andrew Sobel Advisors, has attracted over 150 of the world's leading companies as clients, including Citigroup, Cognizant, Booz Allen Hamilton, Ernst & Young, Bain, and Grant Thornton. A former senior vice president and country chief executive for Gemini Consulting, he earned his MBA at Dartmouth's Tuck School.
Day 1: The Star of Your Show
Week 1: Choose Your Target
Week 2: Get Recognized
Week 3: Find Your Clients
Week 4: Master the First Meeting
Week 5: Jump from Contact to Contract
Week 6: Free up a Stuck Sale
Week 7: Anticipate and Agenda Set
Week 8: Reframe for Maximum Impact
Week 9: Grow Your Relationships: The 10-Minute Plan
Week 10: Use Power Questions
Week 11: Be a Brilliant Big-Picture Thinker
Week 12: Get Clients to Root for You
Week 13: Build Senior Executive Relationships
Week 14: Become an Irresistible Person of Interest
DAY 100: Keep Your Clients for Life