An entrepreneur is someone who has a great, innovative idea that identifies the need for the creation of a new business, taking on the financial risk in the hope of profit and driving that business forward in a measured way.
This book draws on the stories, experiences and words of iconic business figures from around the globe and across the years - from Andrew Carnegie and Oprah Winfrey to Steve Jobs and Sunil Mittal. Each chapter deals with a specific aspect of entrepreneurship and the lessons they can teach us, such as:
- If you want to become big, you need to think big. If you're content for your business to tick over, that's fine. But if you want it to be a world-beater, you need a world-beater's mindset
- Don't forget what makes your business scalable in the first place
- Prepare your company for growing pains. Expansion brings inevitable problems but an entrepreneur should do everything possible to ready their business
- Try to predict what lies ahead - but remember Warren Buffett's wise words: 'Forecasts usually tell us more of the forecaster than of the future'
Each study includes quotations from and about its main subject, along with words of wisdom from other relevant famous names. Informative, educative and thought provoking, How to Think Like an Entrepreneur presents the ideas and methods of the business greats, allowing the reader to expand their understanding of what drives and informs successful entrepreneurship.
Daniel Smith is a non-fiction author and editor who has written across a range of subjects, including politics, economics and social history. He is the author of The Little Book of Big Ideas: 150 Concepts and Breakthroughs that Transformed History and the 'How to Think Like ...' series for Michael O'Mara Books, which has been published in 20 languages and sold over 450,000 copies worldwide. He is also a long-time contributor to The Statesman's Yearbook, the geo-political guide to the world that celebrated its 150th anniversary in 2013. He lives in London with his wife and two children.
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