Why Digital Transformations Fail

The Surprising Disciplines of How to Take off and Stay Ahead
 
 
Berrett-Koehler Publishers
  • erschienen am 10. Juli 2019
 
  • Buch
  • |
  • Hardcover
  • |
  • 216 Seiten
978-1-5230-8534-7 (ISBN)
 
Proctor & Gamble Vice President for IT Tony Saldana gives you the keys to a successful digital transformation: the right long-term goal, and a disciplined execution process for getting there based on the famed airline takeoff checklist.

Digital transformation is more imperative than ever. Enterprises must fully transform their entire business model to digital, not just parts of their business. But 70% of digital transformations fail. Why? Not because of a lack of technological capability, executive awareness or CEO support, but because of a lack of direction and discipline.

Tony Saldanha says your goal should be to arrive at a state of perpetual digital transformation, where your organization doesn't just disrupt its competitors but continuously disrupts itself (think Netflix, Amazon, or Google). To get there he outlines a three-phase execution process for digital transformations based on the famous airplane takeoff checklist, which has reduced crashes to one in every 1.2 million flights--a 0.00008% failure rate. Using this model Saldanha shows companies how to get Ready--prepare a solid foundation for your change effort; Accelerate--learn from your experiences and continue to refine your approach; and Sustain the pace of technological innovation over the long haul.
  • Englisch
  • USA
  • Höhe: 244 mm
  • |
  • Breite: 168 mm
  • |
  • Dicke: 25 mm
  • 520 gr
978-1-5230-8534-7 (9781523085347)
Tony Saldanha is president of Transformant, a consulting firm specializing in assisting organizations through digital transformations. During a twenty-seven-year career at Procter & Gamble, he ran both operations and digital transformation for P&G's famed global business services and IT organization in every region of the world, ending up as Global Shared Services and Information Technology Vice President. He is an advisor to boards and CEOs on digital transformation and a sought-after speaker.

Versand in 3-4 Wochen

26,89 €
inkl. 7% MwSt.
in den Warenkorb