Measuring the Success of Coaching: A Step-by-Step Guide for Measuring Impact and Calculating ROI provides an approach for objectively measuring success in coaching, allowing you to develop effective and efficient coaching programs and to demonstrate the return on investment of these programs. Part I of Measuring the Success of Coaching explains the concept of return on investment (ROI) in personnel coaching programs and how to measure it accurately. Part II consists of relevant, highly detailed case studies that show "evaluation in action," demonstrating how actual organisations have implemented coaching programs and effectively measured the ROI of those programs.
Jack J. Phillips, PhD, is chairman of the ROI Institute and a world-renowned expert on measurement and evaluation. Phillips provides consulting services for Fortune 500 companies and workshops for major conference providers worldwide. Phillips is also the author or editor of more than 100 articles and 75+ books, including Measuring the Success of Leadership Development: A Step-by-Step Guide for Measuring Impact and Calculating ROI (ATD Press). His work has been featured in theWall Street Journal, Bloomberg Businessweek, Fortune, and on CNN. Lisa Ann Edwards is the founder of Bloom Coaching Institute, an organization that advances coaching effectiveness through research, tools, training and consultation utilizing the ROI Methodology(TM). Edwards's coaching work has demonstrated as much as a 251 percent return on investment and has been shown to lift employee engagement nearly 20 percent. As head of Talent Management for Corbis, a Bill Gates' privately owned global media company, Lisa was responsible for designing and implementing effective talent development solutions such as leadership development, management development and coaching programs to ensure talent engagement, improve talent retention and serve to feed the talent pipeline. Lisa is a frequent contributing author to trade publications and has authored or contributed to the following books: Measuring the Success of Coaching: A Step-by-Step Guide to Measuring Impact and Calculating ROI (ASTD Press, 2012); Keep Looking Up (2010); Managing Talent Retention: An ROI Approach (2009) and has contributed case studies or chapters to five additional books. Lisa earned a Master of Science in Experimental Psychology from Southern Methodist University and is a certified coach from The Hudson Institute of Santa Barbara. Patti Phillips is president and CEO of the ROI Institute and is the ATD Certification Institute's 2015 CPLP Fellow. Since 1997, she has worked with organizations in more than 60 countries as they demonstrate the value of a variety of programs and projects. Patti serves on the board of the Center for Talent Reporting, as Distinguished Principal Research Fellow for The Conference Board, and as faculty on the UN System Staff College in Turin, Italy. Patti has written and edited numerous books and articles on the topics of measurement, evaluation, and ROI. Recent publications include Measuring the Success of Leadership Development, Making Human Capital Analytics Work, Measuring the Success of Learning Through Technology, Measuring the Success of Organization Development, andMeasuring Leadership Development: Quantify Your Program's Impact and ROI on Organizational Performance.
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