Advancing Crisis Communication Effectiveness shows how crisis communication plans and efforts for complex and challenging issues benefit when academic perspectives are connected with practitioner experiences. This book brings crisis and public relations scholars together with practicing professionals to integrate academic theories and research with the knowledge and lessons learned on the frontlines of crisis communication and management.
This book illustrates how having insights and observations from both leading crisis communication scholars and professionals strengthens crisis management and communication strategies, plans, and coordination. Chapters co-authored by leading scholars and professionals highlight how academic theories and research can inform crisis management and response - and how practitioners can utilize, inform, and strengthen academic theories and research. For each topic area covered, examples and applications are provided that show how integrating public relations scholarship with practice can advance crisis communication effectiveness.
This book represents a unique and timely contribution to the field of crisis management and communication. It will be an important resource for public relations and crisis management and communication scholars, educators, professionals, consultants, and graduate students.
||Taylor & Francis Ltd
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Yan Jin (Ph.D., University of Missouri) is the Georgia Athletic Association Professor and a Professor of Public Relations at the Grady College of Journalism and Mass Communication, University of Georgia. Dr. Jin has authored more than 85 peer-reviewed journal articles and over 20 book chapters. She is co-editor of the Routledge book Social Media and Crisis Communication. In 2019, Dr. Jin received the Kitty O. Locker Outstanding Researcher Award from the Association for Business Communication, which recognizes her research excellence and contribution to the business communication discipline. She is a member of the Arthur W. Page Society.
Bryan H. Reber (Ph.D., University of Missouri) is C. Richard Yarbrough Professor in Crisis Communication Leadership and Head of the Department of Advertising and Public Relations at the Grady College of Journalism and Mass Communication, University of Georgia. Dr. Reber has published over 50 journal articles, book chapters and encyclopedia entries. He is co-author of the book, Gaining Influence in Public Relations: The Role of Resistance in Practice, and three top-selling public relations textbooks. Dr. Reber is a member of the Arthur W. Page Society and serves as Research Director of the Plank Center for Leadership in Public Relations.
Glen J. Nowak (Ph.D., of Wisconsin-Madison) is a Professor of Advertising and Public Relations at the University of Georgia Grady College of Journalism and Mass Communication and Director of its Center for Health and Risk Communication. Dr. Nowak spent 14 years at the U.S. Centers for Disease Control and Prevention, including six years as the Communications Director for the National Immunization Program and six years as the agency's Director of Media Relations.
C. Richard Yarbrough
Part I: Overview and Context
Chapter 1: Complex and Challenging Crises: A Call for Solutions
Bryan H. Reber, C. Richard Yarbrough, Glen Nowak, & Yan Jin
Chapter 2: The Evolving Complexity of Crisis Issues: The Role of Crisis History
LaShonda L. Eaddy & Shelley Spector
Part II: Most Challenging Organizational Crises
Chapter 3: Corporate Crises: Sticky Crises
W. Timothy Coombs, Sherry J. Holladay, & Rick White
Chapter 4: Connected in Crisis: How Nonprofit Organizations Can Respond and Refocus
Hilary Fussell Sisco & Mark McMullen
Chapter 5: Media Relations for Government/Public Affairs Crises: Ethical and Unethical Components of Scandal and Spin
David E. Clementson, Joseph Watson Jr., & Michael Greenwell
Part III: Most Challenging Public Crises
Chapter 6: A Promising but Difficult Domain: Complex Health-related Crises and Academic-Professional Collaboration
Glen Nowak & Michael Greenwell
Chapter 7: Disaster and Emergency Crisis Management Communication
Robert L. Heath, J. Suzanne Horsley, Greg Guest, & Chris Glazier
Part IV: Crises Amplified by Media and Aggravated by Misinformation
Chapter 8: Managing Misinformation and Conflicting Information: A Framework for Understanding Misinformation and Rumor
Lucinda Austin, Toni van der Meer, Yen-I Lee, & Jim Spangler
Chapter 9: Technology and Social Media: Challenges and Opportunities for Effective Crisis and Risk Communication
Deanna D. Sellnow, Lucinda Austin, & Ciro Dias Reis
Chapter 10: Law and (Lack of) Order in Complex Crises
Joseph Watson, Jr., James D. Firth, & Jonathan Peters
Part V: What Can Crisis Theories Do (Better) for Practice?
Chapter 11: Situational Crisis Communication Theory (SCCT) and Application in Dealing with Complex, Challenging, and Recurring Crises
W. Timothy Coombs, Sherry J. Holladay, & Karen L. White
Chapter 12: Managing Complexity: Insights from the Contingency Theory of Strategic Conflict Management
Yan Jin, Augustine Pang, Glen T. Cameron, Sungsu Kim, & Leonard (Len) A. Pagano, Jr.
Chapter 13: Calming Giants in the Earth: The Internalization, Distribution, Explanation and Action (IDEA) Model as Strategic Communication in Crises with Competing Narratives
Timothy L. Sellnow, Deanna D. Sellnow, & Ciro Dias Reis
Chapter 14: The Social-Mediated Crisis Communication (SMCC) Model: Identifying the Next Frontier
Brooke Fisher Liu, Yan Jin, Lucinda Austin, Erica Kuligowski, & Camila Espina Young
Part VI: Looking Ahead and Trekking Forward Together
Chapter 15: The Future of Collaborative Crisis Research
Yan Jin, Matthew O'Conner, Bryan H. Reber, & Glen Nowak
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